Latest Events

In no time in my 30-year career has there been more innovation fighting to get into our mature but reliable supply chains. The MODEX show in Atlanta was a great way to see some of this in action and more importantly to talk to people who are developing it, using it, and assessing it. It’s the time to talk about the feasible future in digitalisation and automation.

At Crimson & Co we are working hard to assess the latest trends and the trends that become best practices. There are so many emerging digital ideas to get ahead of, and we are working hard so we may assist our clients. Our global team is actively visiting with incubators, talking to entrepreneurs, interviewing academics and touring working sites all around the world to sort out the technologies with traction versus the ideas that likely aren’t going anywhere.

Some of the more exciting technologies like telerobotics and robots you can program in five minutes. We had a robot on hand in our booth, for visitors to see up close and personal. We have a lot more research not on display, but just as exciting on new technology such as lidar-camera, live-motion-pace-rating, flow management software, robotics process automation or augmented reality supervisor glasses. We have seen many of these in pilots and labs and believe they will be successful supply chain innovations that emerge soon. We also had some video showcasing some of this integrated into actual working sites we have designed.

Crimson & Co consultants are doing more than staying on the edge of all this new technology. We are staying engaged in helping develop state-of-the-market supply chain networks and fulfilment centre designs that leverage proven and tried technology. We also regularly help optimise existing sites by clients, and for those who have invested. For those that have invested, but find they are not getting all they thought they would or possibly are struggling to just get their new material handling system, WMS, or facility to work properly, we have a thriving practice which helps firms get the most out of systems that are not delivering what they promised.


– Steve Mulaik, Crimson & Co USA


Crimson & Co UK held its Spring Client Alumni dinner at The Goring Hotel, London on Thursday 9th May. Our 21st dinner provided an opportunity for clients from Oil, Consumer products, Packaging, the Big pharma and wider Life Sciences, FMCG and drinks industries, to network and catch-up over pre-dinner drinks and hear more about Iain’s challenges in the packaging industry.

Our guest speaker was Iain Percival, Global Managing Director of Essentra Packaging, a truly global division within the wider Essentra Group.  Iain shared some great insights with us on his journey in leading the transformation of his full end-to-end supply chain. The rich mix of challenges has included production footprint changes, site rationalisation, core manufacturing capability re-alignment, bolstered capital expenditure, significant changes in customer segment strategy, site recovery from destruction due to natural disasters, and organisational and cultural challenges. Through all of this, Iain has maintained a focus on building, attracting and retaining leadership talent. Many of these issues resonated with the audience and the discussion provided valuable insights and lessons for other industries.

A huge thank you to Iain, and all our Client Alumni members who made this a wonderful evening.